Players Use Slot Tracker To Track How Slots can Benefit Your Business
SiGMA sat down with the Slot Tracker team to see how it would benefit you as a casino, game developer, or gaming authority to provide accurate slot data to players
Partnering with Slot Tracker to provide players with accurate slot data can be beneficial for a casino, game provider, or gaming authority. We sat down with the Slot Tracker team to learn more.
The terms “tracking” and “big data” can be controversial in our daily work, but for slot players, the idea of tracking key slot data for free sounds like a godsend.
Nowadays, there is a tool that does just that, and that’s Slot Tracker. Acquired by Game Lounge Group in 2018, Slot Tracker automatically tracks players’ own return to player (RTP), hit rate, bonus frequency, profit and loss, and more, covering over 3,200 slots and countless online casinos, all for free.
Now, if you work for an online casino, game provider, or gaming agency, you might be a little skeptical. For example: “What if my casino shows a low RTP value?” “What if our latest video slot shows a low hit rate?” Or “Does this tool really provide value to players?” Such questions may already be in your head.
We sat down with the Slot Tracker team to answer these questions and get a sneak peek at what it has to offer. So, take a 10-minute break and let us walk you through how this tool works and why you should seek to work with this exciting brand.
How Slot Tracker works
The easiest way to understand how Slot Tracker works is to think of a typical betting table that requires users to enter bet amounts, winnings, and profit and loss on each spin, and then imagine doing it automatically and in real-time on the game interface. The tool itself is divided into two parts – extensions and consoles.
To start tracking slots, players need to download Slot Tracker, install the extension on their browser and activate it. Then, when players visit their favorite online casino and start playing any of the thousands of slots deployed on their system, they will automatically start tracking their spins.
This spin data is taken directly from game providers and casinos and sent to the tool almost instantly. Once players have accumulated enough spins, they can go to the console to get a full view of their own personal data and see how their stats compare to the overall community stats. Players can access this data at any time.
How Slot Tracker can benefit your business
The global big data market is projected to grow to $243.4 billion by 2027 (businesswire.com, December 8, 2020). This will open up many new opportunities for businesses to improve customer satisfaction, tap into innovation, and maximize profits.
Similarly, as Slot Tracker’s database of active players grows, their data on casino RTP, bonus frequency, win rate, and more will increasingly reflect the theoretical performance of slots reported by online casinos and game providers.
This has a positive impact on the company’s reputation, as it provides an independent guarantee that the operation and payouts of these vd slots are in line with the promises. In addition to this, businesses will have the opportunity to get access to their video slots or casino’s overall performance – just like any Slot Tracker community member – which will allow them to make data-driven decisions like promoting the slots that were particularly popular that week.
There are also ways in which players can benefit from this data. Through their dashboard, they are able to access a holistic view of their gambling payouts, see which slots are paying, and those that haven’t won in a long time. In this way, they will be able to accurately choose where and what fits their risk-reward profile to play while maintaining an observation of their rewards.
Let’s take a closer look at how partnering with Slot Tracker can benefit you as an operator, game developer, or gaming agency.
casino
Given that there are so many online casinos today, it’s often hard to stand out unless your name name is a household name. One way to prove yourself to potential and existing customers is to align with them and their interests. Instead of avoiding the fact that your players want to track slots on your site, you can choose to embrace it and combine your brand with such a community. Let’s illustrate this with an example.
Let’s say Casino A chooses to cooperate with Slot Tracker and Casino B chooses not to cooperate. In partnership with Slot Tracker, Casino A showcases the tool as a white label on its website and encourages its players to download the tracking tool. Once enough players are actively using the software, they could have over 700,000 spin tracks with an RTP of 95% or higher – a situation that reflects a true dealer RTP in the long run.
On the other hand, if Casino B chooses not to encourage their players to use the tool, the usage of the tool may be much lower, with 721 spins tracked and resulting in an RTP of 75.83%. Although the number of spins does not reflect the real payouts at Casino B, the slot tracker community will be afraid to play at Casino B because of these negative numbers.
Regarding this, Mark Grech, Head of Gaming and Business Development, said: “We want Slot Tracker to be the most powerful slot tracking tool available to players. The most straightforward approach is to bring casinos, providers and gaming institutions on board to make this as seamless as possible.”
The more spins a casino has been tracked with Slot Tracker, the more likely it is to get positive coverage in terms of RTP, win rate, hit rate, bonus frequency, average winnings.
The team also said that some operators have expressed concerns about the possibility that fraudulent players may seek to use Slot Tracker to abuse bonus abuse. They explain that each player’s spin data and slot logs are transmitted using the latest security technology and are protected by the highest level of SSL certificate. This data is then encrypted and stored in a secure database. No player can access other players’ slot tracker data. They can only see aggregated community data.
vendor
It’s completely understandable that as a game provider, after months of development in game design, math, bonus features, etc., you want your masterpiece to be presented positively in front of die-hard fans and potential customers.
But instead of relying solely on game reviews and casino streaming, why not ally with a data tracking tool that proves your RTP and bonus frequency with actual game data from customers?
By working directly with Slot Tracker and pushing the tool to your players, more spins will be tracked, so the collected data will show more realistic pictures of your slot’s RTP, hit rate, bonus frequency, average winnings, best win rate, base vs. bonus game win rate, volatility index, and bets.
As their account manager, Aidan Tanti, reiterated: “Our ultimate goal is to track as many spins as possible and verify to players the truth of most game providers we know in the industry – they release great slots.” In doing so, we will remove any doubts that players may have when it comes to statistics published by game providers. ”
And that’s not all. As a game developer, you can also choose to partner with a slot tracker to sponsor research into exactly how the tool tracks your video slots and their special mechanics, whether it’s Megaways, Cascading, or other genres. In addition, you will be able to develop better reactive and data-driven marketing campaigns around popular video slots or those that have not paid for a long time and achieve better results.
Gaming institutions
Gambling institutions are the cornerstone of our industry, often focusing on two broad areas – managing the activities of online casinos and game providers, and protecting players from issues often associated with gambling.
Slot Tracker fits well into both areas.
As we have already mentioned, the more casinos and providers they work with Slot Tracker, the more rigorous the data they are able to provide to their customers. This has two implications – legitimate online casinos will not fabricate the illusion of winning money on their sites, there will be another way to verify third-party verification to prove it, and other casinos that do not will display their red flags. The same is true for game vendors. In addition to third-party testing agencies and independent agencies verifying the accuracy of games, players can safely put their money behind a game that shows positive data from actual players.
The first step in encouraging players to play responsibly is to give them the tools to do so. Slot Tracker consolidates player activity into an easy-to-use dashboard that gives them a clear view of their activity – their bets, the amount they win, and their overall profit and loss. This way, players can control their spending and see their betting budgets in their outings and returns. They can also make more informed decisions about which game to spend their money on next based on their propensity for low-volatility or high-volatility games and other markers as an online slot player.
What’s next for Slot Tracker?
The Slot Tracker team shares their ambitious plans for the second half of 2021 and beyond.
In May, the team released a revamp of their website and console. By adopting the new data infrastructure, they were able to drastically change the way data is stored and greatly speed up the entire tool. The website, extensions, and console have a fresh look and are more streamlined overall.
Mikele Schembri, the team’s product specialist, commented that they are continuously expanding the tool’s tracking reach, saying: “We are looking into getting more vendors tracked on Slot Tracker, and with the upcoming release of our mobile app, we aim to have most slot games tracked. ”
They are currently working hard to increase the adoption of their tracking tools through various market-specific campaigns and social media efforts. A widget that displays key data is also in the works. The purpose of this gadget is to serve as a vote of confidence for slots, casinos, and game providers in the Slot Tracker community. This gadget can appear on any website and be localized for any market.
The team is also exploring gamification through tournaments and community achievement-based rewards, such as the highest RTP or the biggest winner of the month, which will expand gamification. This will give casinos and game providers another place to showcase any promotions or games they want to showcase.
Book a free chat with Slot Tracker today
Now is the perfect time to get in early and start working with Slot Tracker. Speak to them through the contact form on their website, or contact the contact person below to learn more. They are eager to hear from you and explore the ways in which Slot Tracker’s data can benefit you.
Mark Grech
Head of Gaming & Business Development
Aidan Tanti
Account Manager
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