Skip to content
sigma play online gambling
About SiGMA Play

About SiGMA Play

Author Anje Lombaard, Verified by Anje Lombaard
Updated: 2 Weeks ago

We are SiGMA Play, powered by the global leader, the SiGMA Group. Our mission is to empower U.S. players with transparent, trustworthy, and expert-driven gambling resources. We simplify complex state regulations and casino data to ensure every recommendation meets the highest standards of accuracy and player safety.

How We Build Trust

At SiGMA Play, trust is earned, not claimed. Every piece of content we produce is shaped by four principles that guide our work and define our reputation. 

Experience

Experience

Our team comprises seasoned professionals and passionate iGaming enthusiasts who possess genuine, first-hand experience with the products and services we review. We don’t just analyze; we actively engage with online casinos and sportsbooks, testing their platforms, games, bonuses, and customer support. This direct experience forms the foundation of how we rate each operator, allowing us to provide authentic, nuanced insights that go beyond surface-level observations, offering our audience a true reflection of what to expect. From navigating user interfaces to understanding the intricacies of bonus terms and conditions, our hands-on approach ensures our content is grounded in real-world usage.

Expertise

Expertise

SiGMA Play’s content is crafted by a team of experts, including veteran journalists, data analysts, gambling regulation specialists, and former industry insiders. Each brings deep knowledge and unique skills, ensuring our reviews, guides, and articles are both accurate and insightful. Our editorial team rigorously fact-checks every detail using official sources and industry reports, upholding the highest standards of accuracy and relevance. This collective expertise allows us to present complex topics in clear, accessible content for all players.

Authoritativeness

Authoritativeness

As a core pillar of the SiGMA Group, a globally recognized leader in the iGaming and emerging tech sectors, SiGMA Play inherits a strong foundation of authority. Our reputation is built on years of delivering high-quality events, media, and insights to the global gaming community. We are regularly cited by industry publications and trusted by both operators and players. Our commitment to regulatory compliance, evidenced by our multiple U.S. state licenses and our certification as an accredited Alternative Dispute Resolution (ADR) entity by the Malta Consumers Affairs Council, further solidifies our position as an authoritative voice in the industry. We actively engage with regulatory bodies and industry associations to stay at the forefront of developments, ensuring our advice is always current and compliant.

Trustworthiness

Trustworthiness

Trust is paramount in the iGaming space, and SiGMA Play is built on a foundation of unwavering integrity. We maintain complete editorial independence, ensuring that our reviews and recommendations are unbiased and free from external influence. Our business model is transparent, clearly distinguishing between editorial content and advertising. We prioritize user safety and responsible gambling, providing clear disclaimers, resources for problem gambling, and promoting licensed and regulated operators exclusively. Our robust privacy policy and secure website infrastructure further protect our users’ data and ensure a safe browsing experience. We are dedicated to fostering a transparent and honest relationship with our audience, earning their trust through consistent reliability and ethical practices.

Meet the Team

Behind SiGMA Play is a diverse, international crew united by one passion — creating a safer, smarter, and more enjoyable iGaming experience for players worldwide. 

Our team includes SEO specialists, journalists, compliance and legal experts, designers, web developers, and commercial strategists — all bringing different skills to a shared mission: to help players play smarter. 

Meet a few of the creative minds behind SiGMA Play: 

Justin Tonna

Justin Tonna

COO

Dmytro Zaporozhchenko

Dmytro Zaporozhchenko

CTO

Diana Postalochi

Diana Postalochi

Head of Commercial 

Borko Bajic

Borko Bajic

Head of SEO

Dragan Sojic

Dragan Sojic

Head of Design

Rasa Barckute

Rasa Barckute

Marketing Executive 

Anje Lombaard

Anje Lombaard

Head of Content

Aleksandar Simonovic

Aleksandar Simonovic

Team Lead Web Manager

SiGMA Play in Numbers

1,000+ Casinos Reviewed

Every platform is tested and evaluated by real experts before making it to our site.

4+ Days per Review

Each review includes sign-up, gameplay, withdrawal testing, and support evaluation.

100+ Guides

Detailed how-tos and insights to help you make confident choices.

6 Global Reach: 6 Countries

Regional hubs in the U.S., U.K., Canada, India, Brazil, and Italy — serving players worldwide.

Responsible Gambling

At SiGMA Play, we take responsible gambling seriously. Our goal is to ensure that gaming stays fun, fair, and firmly under your control. We believe that a safe gambling environment starts with awareness, which is why responsible play is built into everything we do. 

We encourage players to use our self-assessment tools to check their habits and stay mindful of their gaming behavior. We also promote U.S.-licensed casinos that offer built-in controls like deposit limits, time reminders, and self-exclusion options to help you set healthy boundaries. 

If you or someone you know needs extra support, you’ll find direct access to trusted organizations such as: 

  • National Council on Problem Gambling (NCPG) 
  • Gamblers Anonymous
  • GamTalk
  • Gambling Therapy

Our dedicated section on Responsible Gambling helps players stay in control, make informed decisions, and enjoy gaming safely. 

SiGMA Play Timeline

From our launch during the pandemic to becoming a licensed affiliate across key U.S. states, every milestone at SiGMA Play reflects our growth and dedication to player trust. Here’s a quick look at how we’ve evolved into one of the most reliable voices in the iGaming world. 

2020

SiGMA Play is Launched

SiGMA Play goes live as SiGMA Group’s B2C affiliate/consumer media project during the Covid period.

Feb 15, 2022

First Verticals Formally Announced

SiGMA Group formally announces SiGMA Play with initial Online Casinos and Sports Betting sections.

May 10, 2023

SiGMA Play Acquires CasinoBee

CasinoBee becomes the brand’s first SEO asset to deepen reviews’ reach and traffic quality.

Jun 8, 2023

New Jersey DGE Approves Affiliate License

New Jersey affiliate license approved by the New Jersey DGE (Casino Licensing Bureau) to run affiliate activity for NJ-licensed operators.

Jun 30, 2023

Affiliate License for West Virginia Received

West Virginia affiliate license approved by the West Virginia Lottery Commission for iGaming & sports wagering affiliation.

Jul 10, 2023

Michigan Affiliate License Granted

SiGMA Play obtained an affiliate license from the Michigan Gaming Control Board; post also references a newly revamped Play site.

Sep 15, 2023

License for Pennsylvania Received

SiGMA Play is approved as a Gaming Service Provider by the Pennsylvania Gaming Control Board (PGCB).

Oct 16, 2023

Ohio Added as Fifth US State

Ohio affiliate license approval brings the U.S. footprint to five states: NJ, WV, MI, PA, OH.

Oct 27, 2023

SiGMA Play Obtains License for Tennessee

Late 2023 sees another milestone for SiGMA Play as the team launches affiliate marketing in Tennessee.

2024–2025

Product & Editorial Maturity

Play operates dedicated regional hubs (U.S., U.K, CA, IN, PT-BR), keeps a large free-games library live, and expands reviews, guides and interviews.

Why Choose SiGMA Play?

Unbiased & Expert Reviews

Unbiased & Expert Reviews

Every review is written by experienced professionals who test real casinos — not by bots or advertisers.

Global & Local Insights

Global & Local Insights

We combine local U.S. expertise with global iGaming knowledge to deliver reviews that matter to you.

Commitment to Trust

Commitment to Trust

Our adherence to E-E-A-T principles and strict compliance means every recommendation is backed by facts and fairness.

Player-Centric Approach

Player-Centric Approach

We put players first, offering education, dispute resolution, and responsible gaming tools.

Dynamic & Up-to-Date Content

Dynamic & Up-to-Date Content

Our team continuously updates every review, ensuring you get the freshest information on promotions, licenses, and features.

This site is registered on wpml.org as a development site. Switch to a production site key to remove this banner.