African iGaming Alliance (AiA) and SPRIBE announce strategic partnership to advance sustainable gaming markets across Africa
The African iGaming Alliance (AiA), the leading pan-African industry association representing licensed betting and gaming operators, is pleased to announce a strategic partnership with SPRIBE, one of the world’s fastest-growing iGaming technology companies and creator of the globally renowned Aviator game.
Under the partnership, SPRIBE has joined the African iGaming Alliance as a Platinum Supplier Member, reflecting the company’s commitment to supporting the development of sustainable, responsible, and commercially viable regulated gaming markets across Africa.
The partnership will see AiA and SPRIBE collaborate on regulatory engagement, industry research, responsible gaming initiatives, policy advocacy, and stakeholder engagement aimed at strengthening Africa’s rapidly evolving gaming ecosystem. The collaboration will also support efforts to promote effective regulation, combat illegal gambling, improve market channelisation, and encourage evidence-based policymaking across African jurisdictions.
Founded in 2018, SPRIBE has become one of the most innovative and influential companies in the global gaming industry, with its products enjoyed by millions of players worldwide. Through its Platinum Supplier Membership, SPRIBE will actively support AiA’s mission to create a sustainable and well-regulated gaming environment that delivers long-term benefits for governments, operators, suppliers, and consumers alike.
Commenting on the partnership, Peter Emolemo Kesitilwe, Chief Executive Officer of the African iGaming Alliance (AiA), said:
“SPRIBE‘s decision to join the African iGaming Alliance as a Platinum Supplier Member represents a significant endorsement of our vision for a sustainable and well-regulated African gaming industry. As one of the industry’s leading technology innovators, SPRIBE brings valuable expertise, insight, and global experience that will strengthen our efforts to support regulators, governments, operators, and other stakeholders across the continent. We look forward to working closely together to promote responsible gaming, regulatory best practice, and long-term industry sustainability.”
