In Africa, mobile money is considered more than a substitute payment platform; in fact, the future of commerce on the continent revolves around the very concept of mobile money services. In fact, millions of people use mobile wallets to make transactions, pay bills, and make cashless purchasing decisions.
Countries such as the Congo-Brazzaville and Zambia, there is a financial adoption through mobile that is accelerating, with more consumers preferring mobile as a financial access point. Mobile money transactions account for more than 5% GDP within select markets in Africa, and transactions beyond $14.5 billion were registered in 2024.
Consumers in such geographic areas expect transactions to happen quickly and in a way that is intuitive, with trust and consistency with financial behaviour being of primary consideration. Any scale business has to accommodate such realities.
Xsolla extends MTN Mobile Money services
Xsolla has expanded support for MTN Mobile Money to Congo-Brazzaville as well as to Zambia. Support for MTN Mobile Money, also called MTN MoMo, is available through Xsolla Pay Station. MTN MoMo is one of Africa’s most trusted mobile money services. This addition is a continuation of the existing support for MTN MoMo by Xsolla, which is working to simplify payments in emerging countries.
Developers are now able to serve more users through trusted local methods. For Congo-Brazzaville and Zambia, this update eliminates key barriers to payment and synchronises purchasing with financial behaviour.
What MTN Mobile Money provides to the gaming industry
Both markets display a very high rate of growth in terms of mobile connectivity, which serves as a gateway to entertainment and commerce. Mobile wallets become a complete replacement for banks for a large number of users, bringing MTN Mobile Money into focus by allowing safe and cashless transactions to take place. This transition happens because transactions are carried out in a very quick and reliable manner, and this brand inspires a lot of trust based on its daily financial transactions. MTN MoMo has a high degree of accessibility, which includes transactions even without bank accounts.
By integrating MTN MoMo into Xsolla Pay Station, developers eliminate friction while giving players familiar choices when checking out. Monetisation is improved when confidence is built in the user.
What developers gain from MTN MoMo’s expansion
The benefits offered by the Xsolla solution are quite tangible. It increases conversion rates and customer satisfaction. The MTN MoMo solution provides secure and instant payment options. Players can directly access it by paying out of their mobile wallet without having a credit card. The payment is instantly confirmed.
The scale of MTN MoMo offers the benefits of development, giving operators access to millions of potential new users and more reliable transaction volumes with lower payment failures compared to card-based systems. Operators also get to access the mobile-first market, which has already accepted wallet-based purchasing. This kind of integration works well in areas where the banking sector has not developed at the same level.
Local trust translates to greater completion rates
MTN MoMo services include airtime purchases, bill payment, marketplace transactions, and daily expenses. Customers operate on the platform without second thoughts, and the inclusion of MTN MoMo during the checkout process boosts confidence. Localisation is also critical to the success of the African markets, where payment options affect purchase behaviour.
Supporting the gaming sector in Africa
The continent of Africa is emerging as an essential player for growth in gaming, with a youth culture and digital natives. Nevertheless, payout infrastructure in the various countries presents disparate scenarios, and off-the-shelf solutions are often not what the region desires. Regional payout methods are a critical success factor. Since Xsolla offers scale through MTN Mobile Money, game developers gain access to those players using mobile payment solutions. The payment process continues to be swift and seamless, resulting in fewer errors and improved conversion rates. The game developers earn increased credibility with their target audiences, too.
A leadership’s point of view on localisation
“As Xsolla, we are dedicated to providing developers with the payment options that reach players wherever they are,” said Chris Hewish, President of Xsolla. “With the expansion of the MTN Mobile Money network, we are working to ensure that developers have access to convenient, easy, and seamless ways to pay that will contribute to the growth of gaming markets in Africa.”
Why all this matters today
Gaming markets in Congo-Brazzaville and Zambia pose significant potential, always mobile-first, with mobile payments continuing to grow at a tremendous pace. MTN MoMo is still very integrated into the local payment culture. Consumers want safe, reliable, seamless transaction experiences, which the platform delivers every day. This strategic expansion is also in support of Xsolla’s broader strategy, specifically:
- Increasing alternative payment coverage in Africa
- Minimising friction for mobile wallet payments, and Conversion optimisation via trusted experiences
- Helping developers target emerging markets
- Providing services regardless of banking hours.
Activating MTN Mobile Money
The MTN Mobile Money service can be integrated by developers through their Xsolla Publisher Account, giving them immediate market entry and convenient payment solutions for gamers. By expanding its offerings, MTN Mobile Money gives operators greater confidence in growing their user base in Africa while Xsolla continues to align its payment offerings with where gamers monetise.
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