Quigioco and ADMIRAL Pay: strategic integration for the future of digital payments
One of the key highlights of NOVOMATIC Italia’s participation at SiGMA Central Europe 2025 has been the presentation of the integration between Quigioco, a brand dedicated to online gaming, and ADMIRAL Pay, a payment institution authorised by the Bank of Italy. This strategic synergy was created to provide the market with a concrete response to the new regulatory, operational, and technological requirements that are transforming the Italian gaming industry.
The integration between the Quigioco platform and ADMIRAL Pay services allows users to top up their gaming accounts with cash and collect winnings in real time, eliminating barriers between the physical and digital worlds. Thanks to the use of the Quigioco PVR, integrated with ADMIRAL Pay technology and the APay E-Wallet – available in both desktop and mobile versions – the user experience becomes fluent, safer, and more immediate.
This solution is designed not only to enhance the player experience but also to provide operators with payment tools that comply with Italian regulations, based on advanced technologies and state-of-the-art security systems. In an increasingly stringent regulatory environment, the ability to ensure traceability and transparency represents a key competitive factor.
Driving growth and compliance in Italy’s evolving gaming market
For the Italian market, this is an essential evolutionary step: the ability to integrate digital and cash payments quickly and in compliance strengthens trust between users and operators, improves financial flow management, and lays the foundation for stable and sustainable growth. ADMIRAL Pay has consolidated its position in recent months thanks to strategic alliances with leading operators, including Quigioco itself, contributing to the creation of a more dynamic and integrated ecosystem.
The adoption of payment services offered by ADMIRAL Pay allows operators to simplify daily operations, reduce risks, and ensure efficiency even during peak periods. For players, it means being able to rely on immediate, secure, and reliable transactions in a regulated and transparent environment.
The integration between Quigioco and ADMIRAL Pay, therefore, represents a virtuous model that combines innovation, security, and regulatory compliance, contributing to the evolution of the digital payments and gaming sector in Italy. At NOVOMATIC’s booth at SiGMA 2025, this synergy was at the heart of the Group’s strategic proposal, serving as concrete proof of how digital payments and online gaming can converge to build a more efficient, transparent, and competitive future.
To complete NOVOMATIC Italia’s digital offering, some exclusive new products developed by NOVOElsy, the Group’s Italian software house, were also presented.
