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New Zealand finalises online gambling regulations​

Jefferson Mendoza
Written by Jefferson Mendoza

New Zealand has published its latest online gambling framework, which includes new regulations and will take effect on 3 July 2026. It also coincides with the country’s licencing process. The country’s Online Casino Gambling Act 2026 has some of the world’s toughest standards, which align more closely with Asia’s cautious, “ban-first” stance. For one, the country limits the number of operators eligible for licences to 15.

Additionally, New Zealand expects licenced operators to abide by their responsible gambling obligations, including mandatory customer ID verification, strict advertising limits, and player protection tools, to curb excessive gambling.

The Gambling Act 2023 only prohibited interactive gambling unless specifically authorised. This limited online services like the state-run Lotto NZ and TAB NZ. With these new regulations, players can set their own boundaries, like how much they can deposit, spend, and play. Meanwhile, operators must provide self-exclusion tools, enforce mandatory breaks, and offer assistance to customers identified as high-risk.​

Restrictions on casino practices

The Act bans several industry practices, including the use of credit cards for gambling, autoplay features, and playing multiple slot machines simultaneously.​ Operators must also submit periodic reports to the government and pay a quarterly levy of 3.5 per cent on online gambling revenues.​

Economic impact

Implementing the regulatory framework is expected to redirect billions of dollars in offshore spending back into the domestic economy, increase tax revenues, and reduce capital flight. ​

The sector generates NZD1.36 billion ($792 million) annually, with more than NZD100 million ($58.2 million) leaving the country each month prior to regulation, according to government estimates. Additionally, levy revenues will fund addiction prevention, treatment programmes, and community initiatives.

Moreover, casino advertising will be tightly controlled. Operators may only advertise during approved time slots and are prohibited from sponsoring events, using influencers, or targeting minors.​

(Source: Figure.nz)

Licencing process

The enforcement of the Act coincides with the launch of a competitive licensing system. New Zealand will issue 15 online casino licenses through a multi-stage process. The first step is to submit an Expression of Interest, followed by evaluation and selection of qualified operators, and finally, the completion of the full license application.

By limiting the number of licences, it may restrict competition compared to Europe’s open markets since it prioritises consumer protection. However, this overly restrictive permitting system could push players to seek offshore sites, as witnessed in Australia and the U.S.

Licensed operators are expected to expand local jobs in compliance, customer service, IT, and responsible gambling programmes, according to media reports. Additionally, governments increasingly rely on inter-agency coordination, financial intelligence, and digital monitoring to make enforcement effective.​ That’s because enforcement is weaker when operators relocate abroad.​

A shift toward regulation and protection

The latest framework highlights New Zealand’s move toward a regulated online casino market. It also balances industry growth with strong consumer protection.​

Spending patterns point to the need for the new regulations. The bottom 40 per cent of households report more than half of online gambling expenditure, revealing risks of regressive impacts. Other data shed light on the surge of 38 per cent year-on-year, while sports betting fell 37 per cent, placing casinos as the main driver of growth.

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